Thanking Customers for their Business

I recently read an article that suggested an interesting way to thank our customers for their business and thought you might benefit from it as well. If you are an ecommerce business and ship goods to a customer, how about including a personalized thank you on company letterhead within the shipment itself? Tap into the resources you have on hand to personalize the letter and add the shipment date. Encourage the customer to contact you with any feedback they may have and use an actual signature from a staff member. Customer service goes a long way and this is just one example of how you can differentiate yourself from the competitor. The complete article can be viewed here